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New York, NY
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ANKA —
Emergency Play Support


ANKA is a play organization providing emergency play support for displaced children after disasters and crises. Named after the mythical bird, the phoenix, ANKA helps children rebuild through play. Through fun and explorative play sets, and systematic and strategic planning, ANKA aims to be the first organization to offer play as part of the disaster relief interventions. Disasters may destroy homes but ANKA helps children rebuild through play.

Just like the play sets themselves, the brand system is made to be as flexible as possible while maintaining the friendly yet strong outlook.

Services:Brand Identity
Brand and Product Strategy
Product Development
AI and Art Direction

Brand Direction:
Playful
Mission-driven
Empathetic
Adaptive